About

The Vacation Never Ends

Billy Aloha was born on the island of Maui, but it could’ve just as easily started in a garage in Sydney or a dive bar in Venice Beach. We’re a resortwear brand built for the misfits, creatives, escape artists, and barefoot rebels who travel well but live wild.

Founded by Sean Taylor, a lifelong creative with a love of design, music, and good times, Billy Aloha is what happens when you fuse luxury vacation aesthetics with a little rock-and-roll energy. We take iconic prints, elevated fabrics, and effortless fits, and give them just enough edge to raise eyebrows at the pool bar.

We don’t do cliché. No palm tree clip art, no parrots in sunglasses. Just high-quality attire with spirit. Pieces made to be worn on vacation and remembered long after. Worn-in, sun-faded, and story-worthy.

From our retail home at the Andaz Wailea at Maui Resort to five-star resorts around the world, Billy Aloha is building something bigger than shirts. We’re building a world where time slows down, cocktails taste better, and every shirt tells a story worth repeating. (Or maybe not.)

Welcome to Billy Aloha. Join the vacation.